Core Values
Meet the Author
About My Mission
Hey there! My name is Basima Shams. I’m the founder and sole copywriter of Vital Connection Copy.
I’m a Professional Blog Post Copywriter & Content Strategist for Alternative Health & Wellness companies. I specialize in crafting in-depth, beginner-friendly content on mindfulness practices and anxiety reduction techniques—helping brands connect with their audience in a meaningful way.
With a background in Human & Environmental Research, I combine thoughtful analysis with empathy to help your brand connect with the people who need your services the most.
There is a growing need for human-centered resources that serve people in a much more direct way. That’s where I come in—turning complex wellness concepts into engaging, accessible content that resonates with your clients.
A little about me:
I reside in the Greater Boston area, where you’ll usually find me taking in panoramic views of New England’s most beautiful hiking trails, getting lost in a thought-provoking book, or gracefully defying gravity in an aerial dance class! Movement, mindfulness, and connection fuel my vision—and inspire the content I create.
At the core of my work is a deep commitment to storytelling that inspires and informs. My goal? To help you build trust with your audience, grow your brand, and make a lasting impact in the wellness space.
Let’s create something powerful together!


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basima@vitalconnectioncopy.com
Vital Connection Copywriting Services